It is a movement igniting the world to pursue better each and every day. This collection of powerful stories illustrates the courage it takes for people to go after their goals, their 'IT', and the life-changing steps they took to get there. Become a part of this movement as we elevate awareness of the ketone conversation and better health through goal-crushing inspiration.
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In pursuit of our “IT,” to support the optimization of human potential and performance, we are working with Dr. Dominic D'Agostino and the University of South Florida Metabolic Therapy and Cancer Research Foundation to elevate their advancement of ketogenic and exogenous ketone research.
When you’re in pursuit of your “IT,” you inspire others. Watch the powerful stories coming form our community of people who are pursuing BETTER every day!
Dr. Jacob Wilson
Logan and Julia Roberts